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Managing high-tech services using a CRM strategy /
Author
Blumberg, Donald F.
Published
St. Lucie Press,
Call Number
HF5415.5 B658
Location
Central Library
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The customer management scorecard : managing CRM for profit /
Author
Woodcock, Neil.
Published
Kogan Page,
Call Number
HF5415.5 W886
Location
Central Library
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