OPAC : Khon Kaen University Library

Found: 7 Titles

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Applied consumer behaviour /

Author

Evans, Martin J.

Published

Addison-Wesley Pub. Co.,

Call Number

HF5415.32 E92A 1996

Location

MBA Library

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Consumer behavior : buying, having, and being /

Author

Solomon, Michael R.

Published

Pearson Education,

Call Number

HF5415.32 S689 2013

Location

MBA Library

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Consumer behavior and marketing action /

Author

Assael, Henry.

Published

South-Western College Pub.,

Call Number

HF5415.3 A844 1995

Location

MBA Library

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Contagious : why things catch on /

Author

Berger, Jonah.

Published

Simon & Schuster Paperbacks,

Call Number

HF5415.153 B496 2016

Location

MBA Library

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Marketing metaphoria : what deep metaphors reveal about the minds of consumers /

Author

Zaltman, Gerald.

Published

Harvard Business School Press,

Call Number

HF5415.32 Z22 2008

Location

MBA Library

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Positive linking : how networks can revolutionise the world /

Author

Ormerod, Paul.

Published

Faber and Faber,

Call Number

HM741 O73 2012

Location

MBA Library

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Why she buys : the new strategy for reaching the world's most powerful consumers /

Author

Brennan, Bridget.

Published

Crown Business,

Call Number

HF5415.332.W66 B838 2009

Location

MBA Library

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Found: 7 Titles

Applied consumer behaviour /

Consumer behavior : buying, having, and being /

Consumer behavior and marketing action /

Contagious : why things catch on /

Marketing metaphoria : what deep metaphors reveal about the minds of consumers /

Positive linking : how networks can revolutionise the world /

Why she buys : the new strategy for reaching the world's most powerful consumers /

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Found: 7 Titles

Applied consumer behaviour /

Consumer behavior : buying, having, and being /

Consumer behavior and marketing action /

Contagious : why things catch on /

Marketing metaphoria : what deep metaphors reveal about the minds of consumers /

Positive linking : how networks can revolutionise the world /

Why she buys : the new strategy for reaching the world's most powerful consumers /

About us

Statistics

Recent News

Useful Links

Contact Us