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Found: 36  Titles

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An analytic approach to marketing decisions /
Author
Dyer, Robert F.
Published
Prentice Hall,
Call Number
HF5415.135 D996

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Marketing metrics : the definitive guide to measuring marketing performance /
Published
FT Pr.,
Call Number
HF5415.2 M328 2010
Location
Nong Khai Campus Library

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Beyond buzz : the next generation of word-of-mouth marketing /
Author
Kelly, Lois,
Published
AMACOM,
Call Number
HF5415.123 K29
Location
Central Library

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Marketing knowledge management : managing knowledge in market oriented companies /
Author
Troilo, Gabriele.
Published
Edward Elgar,
Call Number
HF5415.13 T845
Location
Central Library

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Nonprofit marketing : marketing management for charitable and nongovernmental organizations /
Author
Wymer, Walter W.
Published
Sage Publications,
Call Number
HF5415 W984
Location
Central Library

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Seafood and aquaculture marketing handbook /
Author
Engle, Carole Ruth.
Published
John Wiley & Sons,
Call Number
HD9450.5 E58S 2017
Location
Nong Khai Campus Library

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Marketing metrics : 50+ metrics every executive should master /
Published
Wharton School Pub.,
Call Number
HF5415.2 M345A 2006
Location
MBA Library

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Libraries, mission & marketing : writing mission statements that work /
Author
Wallace, Linda K.
Published
American Library Association,
Call Number
Z678 W191
Location
Central Library

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401 killer marketing tactics to increase sales, maximise profits, and stomp your competition /
Author
Feltenstein, Tom.
Published
McGraw-Hill,
Call Number
HF5415 F325
Location
Central Library

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Social marketing in the 21st century /
Author
Andreasen, Alan R.,
Published
SAGE Pub.,
Call Number
HF5414 A557
Location
Central Library

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The handbook of marketing research : uses, misuses, and future advances /
Published
Sage Publications,
Call Number
HF5415.2 H236
Location
Central Library
MBA Library

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Advertising campaign strategy : a guide to marketing communication plans /
Author
Parente, Donald.
Published
Thomson/South-Western,
Call Number
HF5837 P228 2004
Location
Central Library

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Consumer psychology for marketing /
Author
Foxall, G. R.
Published
International Thomson Business Pr.,
Call Number
HF5415.32 F794 1998
Location
Nong Khai Campus Library

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Instant referrals /
Author
Sugars, Bradley J.
Published
McGraw-Hill,
Call Number
HF5415.55 S947
Location
Central Library

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Sensory marketing /
Author
Hultʹen, Bertil,
Published
Palgrave Macmillan,
Call Number
HF5415 H484 2009
Location
MBA Library

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