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Advertising management /

Author

Aaker, David A.

Published

Prentice-Hall International,

Call Number

HF5823 A111 1992

Location

Pharmaceutical Sciences Library

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Promotional strategy /

Author

Engel, James F.

Published

Irwin,

Call Number

HF5415 E57P 1975

Location

Central Library
Pharmaceutical Sciences Library

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The advertising advantage.

Published

Harvard Business School Pr.,

Call Number

HF5821 A244 1991

Location

Pharmaceutical Sciences Library

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Advertising management /

Promotional strategy /

The advertising advantage.

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