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Consumer behavior : buying, having, and being /
Author
Solomon, Michael R.
Published
Prentice Hall,
Call Number
HF5415.32 S689 2009
Location
Central Library
MBA Library
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Nudge : improving decisions about health, wealth and happiness /
Author
Thaler, Richard H.,
Published
Penguin,
Call Number
HB74.P8 T365N 2009
Location
Central Library
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