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Found: 13  Titles

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Applied consumer behaviour /
Author
Evans, Martin J.
Published
Addison-Wesley Pub. Co.,
Call Number
HF5415.32 E92A 1996
Location
MBA Library

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Consumer Behavior
Author
Schiffman, Leon G.
Published
Pearson Education Limited,
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Consumer behavior : buying, having, and being /
Author
Solomon, Michael R.
Published
Pearson Education,
Call Number
HF5415.32 S689 2015
Location
Nong Khai Campus Library

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Consumer behavior : buying, having, and being /
Author
Solomon, Michael R.
Published
Pearson Education,
Call Number
HF5415.32 S689 2013
Location
MBA Library

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Consumer behavior : buying, having, and being /
Author
Solomon, Michael R.
Published
Pearson Education,
Call Number
HF5415.32 S689 2020
Location
Nong Khai Campus Library

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Consumer behavior and marketing action /
Author
Assael, Henry.
Published
South-Western College Pub.,
Call Number
HF5415.3 A844 1995
Location
MBA Library

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Contagious : why things catch on /
Author
Berger, Jonah.
Published
Simon & Schuster Paperbacks,
Call Number
HF5415.153 B496 2016
Location
MBA Library

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Marketing metaphoria : what deep metaphors reveal about the minds of consumers /
Author
Zaltman, Gerald.
Published
Harvard Business School Press,
Call Number
HF5415.32 Z22 2008
Location
MBA Library

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Microeconomics and behavior /
Author
Frank, Robert H.
Published
McGraw-Hill,
Call Number
HB172 F828 2010
Location
Nong Khai Campus Library

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Microeconomics and behavior /
Author
Frank, Robert H.
Published
McGraw-Hill Education,
Call Number
HB172 F828 2021S
Location
Nong Khai Campus Library

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Nudge : improving decisions about health, wealth and happiness /
Author
Thaler, Richard H.,
Published
Penguin,
Call Number
HB74.P8 T365N 2009
Location
Central Library

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Positive linking : how networks can revolutionise the world /
Author
Ormerod, Paul.
Published
Faber and Faber,
Call Number
HM741 O73 2012
Location
MBA Library

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Why she buys : the new strategy for reaching the world's most powerful consumers /
Author
Brennan, Bridget.
Published
Crown Business,
Call Number
HF5415.332.W66 B838 2009
Location
MBA Library

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