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Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity /
Author
Aaker, David A.
Published
Free Press,
Call Number
HD69.B7 A111B 2004
Location
MBA Library
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Future Vision /
Author
Chaivat Jayankura,
Published
A.R.Business press,
Call Number
HD45 C435 2004
Location
Central Library
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