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Found: 480  Titles

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Marketing metaphoria : what deep metaphors reveal about the minds of consumers /
Author
Zaltman, Gerald.
Published
Harvard Business School Press,
Call Number
HF5415.32 Z22 2008
Location
MBA Library

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Marketing metrics : 50+ metrics every executive should master /
Published
Wharton School Pub.,
Call Number
HF5415.2 M345A 2006
Location
MBA Library

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Marketing metrics : the manager's guide to measuring marketing performance /
Author
Bendle, Neil T.
Published
Pearson Education, Inc.,
Call Number
HF5415.2 M345M 2021
Location
MBA Library

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Marketing plans with a winning edge /
Author
Hatton, Angela.
Published
Pitman,
Call Number
HF5415.15 H366 1996
Location
MBA Library

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Marketing research /
Author
Burns, Alvin C.
Published
Prentice Hall,
Call Number
HF5415.2 B967 2000
Location
MBA Library

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Marketing research /
Published
Wiley,
Call Number
HF5415.2 A111 2011
Location
MBA Library

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Mastering the digital marketplace : practical strategies for competitiveness in the new economy /
Author
Aldrich, Douglas F.
Published
John Wiley & Sons,
Call Number
HF5548.32 A365 1999
Location
MBA Library

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Measure of a leader : the legendary leadership formula for producing exceptional performers and outstanding results /
Author
Daniels, Aubrey C.
Published
McGraw-Hill,
Call Number
HD57.7 D186M 2007
Location
MBA Library

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Megatrends 2010 : the rise of conscious capitalism /
Author
Aburdene, Patricia.
Published
Hampton Roads Pub.,
Call Number
HF5388 A167 2005
Location
MBA Library

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Mergers, restructuring, and corporate control /
Author
Weston, J. Fred.
Published
Prentice Hall,
Call Number
HG4028.M4 W535M 1990
Location
MBA Library

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Money, banking, and financial markets : and economics approach /
Author
Baye, Michael R.
Published
Houghton Mifflin,
Call Number
HG221 B357 1995
Location
MBA Library

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motional design : why we love (or hate) everyday things /
Author
Norman, Donald A.
Published
Basic Books,
Call Number
BF531 N842 2004
Location
MBA Library

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Multinational business finance /
Author
Eiteman, David K.
Published
Addison-Wesley,
Call Number
HG4027.5 E36 1995
Location
Central Library
MBA Library

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Multinational business finance /
Author
Eiteman, David K.
Published
Addison-Wesley,
Call Number
HG4027.5 E36 1998
Location
MBA Library

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Negotiation /
Author
Lewicki, Roy J.
Published
McGraw-Hill Education,
Call Number
HD58.6 L671 2010
Location
MBA Library

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