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Found: 10  Titles

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Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity /
Author
Aaker, David A.
Published
Free Press,
Call Number
HD69.B7 A111B 2004
Location
MBA Library

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Business in context : an introduction to business and its environment /
Author
Needle, David.
Published
Thomson,
Call Number
HD31 N375 2004
Location
MBA Library

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Managing human resources /
Author
Gomez-Mejia, Luis R.
Published
Prentice Hall,
Call Number
HF5549 G633 2004
Location
MBA Library

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Marketing management : knowledge and skills /
Author
Peter, J. Paul.
Published
McGraw-Hill,
Call Number
HF5415.13 P478 2004
Location
MBA Library

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Psychological types at work : an MBTI perspective /
Author
Bayne, Rowan.
Published
Thomson,
Call Number
HF5548.8 B361 2004
Location
MBA Library

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Questions, exercises, problems, and cases to accompany Financial accounting /
Author
Antle, Rick.
Published
Thomson/South-Western,
Call Number
HF5635 A633 2004
Location
MBA Library

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Reasons and rationalizations : the limits to organizational knowledge /
Author
Argyris, Chris.
Published
Oxford University Press,
Call Number
HD58.82 A695 2004
Location
MBA Library

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The game makers : the story of Parker Brothers from Tiddledy Winks to Trivial Pursuit /
Author
Orbanes, Philip.
Published
Harvard Business School Press,
Call Number
HD9993.G354 O64 2004
Location
MBA Library

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The new managerial economics /
Author
Boyes, William.
Published
Houghton Mifflin Co.,
Call Number
HD30.22 B791N 2004
Location
MBA Library

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Understanding the knowledgeable organization : nurturing knowledge competence /
Author
McKenzie, Jane.
Published
Thomson,
Call Number
HD30.2 M478 2004
Location
MBA Library

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