OPAC : Khon Kaen University Library

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Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity /

Author

Aaker, David A.

Published

Free Press,

Call Number

HD69.B7 A111B 2004

Location

MBA Library

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Consumer behavior and culture : consequences for global marketing and advertising /

Author

Mooij, Marieke K. de,

Published

Sage Pub.,

Call Number

HF5415.32 M817

Location

Central Library

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Customer behavior : a managerial perspective /

Author

Sheth, Jagdish N.

Published

Thomson/South-Western,

Call Number

HF5415.32 S554 2004

Location

Central Library

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Entrepreneurial marketing : real stories and survival strategies /

Author

Buskirk, Bruce D.

Published

Thomson, South-Western,

Call Number

HF5415 B979

Location

Central Library

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Essentials of marketing /

Author

Blythe, Jim.

Published

Financial Times Prentice Hall,

Call Number

HF5415 B661E 2005

Location

Nong Khai Campus Library

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Foundation marketing /

Author

Hill, Liz.

Published

Financial Times Prentice Hall,

Call Number

HF5415 H646 2004

Location

Nong Khai Campus Library
MBA Library

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Future Vision /

Author

Chaivat Jayankura,

Published

A.R.Business press,

Call Number

HD45 C435 2004

Location

Central Library

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Marketing /

Author

Lamb, Charles W.

Published

Thomson/South-Western,

Call Number

HF5415 L218M 2004

Location

Central Library

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Marketing : essential principles, new realities /

Author

Groucutt, Jonathan.

Published

Kogan Page,

Call Number

HF5415 G882

Location

Central Library

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Marketing for tourism /

Author

Holloway, J Christopher.

Published

Pearson Education Limited,

Call Number

G155.A1 H745 2004

Location

Nong Khai Campus Library

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Found: 10 Titles

Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity /

Consumer behavior and culture : consequences for global marketing and advertising /

Customer behavior : a managerial perspective /

Entrepreneurial marketing : real stories and survival strategies /

Essentials of marketing /

Foundation marketing /

Future Vision /

Marketing /

Marketing : essential principles, new realities /

Marketing for tourism /

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Found: 10 Titles

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