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Found: 17  Titles

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Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity /
Author
Aaker, David A.
Published
Free Press,
Call Number
HD69.B7 A111B 2004
Location
MBA Library

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Building a storybrand : clarify your message so customers will listen /
Author
Miller, Donald,
Published
HarperCollins Leadership, an imprint of HarperCollins,
Call Number
HF5415.1255 M647 2017
Location
MBA Library

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Chief marketing officers at work /
Author
Steimle, Josh.
Published
Apress,
Call Number
HF5415.13 S818 2016
Location
MBA Library

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Commonsense direct marketing /
Author
Bird, Drayton.
Published
NTC Business Books,
Call Number
HF5415 B618 1994
Location
MBA Library

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Foundation marketing /
Author
Hill, Liz.
Published
Financial Times Prentice Hall,
Call Number
HF5415 H646 2004
Location
Nong Khai Campus Library
MBA Library

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Marketing /
Published
Irwin McGraw-Hill,
Call Number
HF5415 M345A 2000
Location
Nong Khai Campus Library
MBA Library

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Marketing 5.0 : technology for humanity /
Author
Kotler, Philip.
Published
Wiley,
Call Number
HF5415 K87MT 2021
Location
Nong Khai Campus Library
MBA Library

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Marketing : concepts and strategies /
Author
Pride, William M.
Published
Houghton Mifflin Co.,
Call Number
HF5415 P947C 1993
Location
MBA Library

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Marketing for the non-marketing manager /
Author
Sowter, Colin V.
Published
McGraw-Hill Book,
Call Number
HF5415 S731 1995
Location
MBA Library

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Principles of marketing /
Author
Kotler, Philip.
Published
Prentice-Hall,
Call Number
HF5415 K87 1999
Location
Nong Khai Campus Library
MBA Library

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Sensory marketing /
Author
Hultʹen, Bertil,
Published
Palgrave Macmillan,
Call Number
HF5415 H484 2009
Location
MBA Library

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Services marketing : integrating customer focus across the firm /
Author
Zeithaml, Valarie A.
Published
McGraw-Hill/Irwin,
Call Number
HD9980.5 Z48 2013
Location
MBA Library

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The portable MBA /
Author
Collins, Eliza G. C.
Published
Wiley,
Call Number
HD31 C712 1990
Location
MBA Library

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This is marketing /
Author
Godin, Seth.
Published
Portfolio/Penguin, an imprint of Penguin Random House LLC,
Call Number
HF5415 G585T 2019
Location
MBA Library

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